Jun 22, 20221 min readTRAINING TIP #18Updated: Jun 2, 2023Understand what your prospects are comparing your product to. Ask them what else they have seen and what they liked or disliked in your competitive set. Explain your differential advantages over the other homes they are viewing.
Understand what your prospects are comparing your product to. Ask them what else they have seen and what they liked or disliked in your competitive set. Explain your differential advantages over the other homes they are viewing.